LinkedIn is the social network for job seekers, professionals, and businesses to build their network, find business contacts, connect with recruiters, and use their professional profile as an online resume to represent them.

Heuristic Evaluation



  • Easy to attach when your an online resume to represent them.

  • Easy access bottom navigation


  • Business Networking

  • Job Search

  • Career Finder Profile

  • Keeping up to date of industry news

  • Salary database for different jobs


LinkedIn's job search filters help you narrow down from the millions of jobs. Use job search alerts to get notified when new positions open up in companies you're interested in, all the while connecting directly with recruiters or employees in your network. Connect with your friends to ask for a referral for companies you've applied.

Visual Design:

LinkedIn currently has a clean and contemporary design on its mobile app. The visual system needs more personality by adding more depth. The information is overloaded on most of the screens, the redesign is necessary for friendly user experience.

Heuristic Evaluation




  • LinkedIn job search filters help to find the right job.


  • Job applying, it is possible to apply for a job posting on this application. 


  • Growing your professional network and finding people in your industry.


  • Broad job opportunities.



  • Allegations against the company for invasion of privacy through email has hurt its brand image


  • Fake profiles & alleged data leaks have hurt Linkedin in the past


  • Interview process tracking


  • Un user-friendly app

  • not related notifications and the fact you have to customize them


  • Linkedin
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  • Facebook
  • Instagram

© 2020 by Safa Badamchi.